Landing Pages, eCommerce

The first step was gathering existing artifacts to aid in user flow and UI. I collaborated closely with the business to ensure I had all the necessary content to begin laying out my LoFi comps.

The project encompassed several pages interfacing with both members and guests. This included enhancements to the new members’ area, package deals pages, and resort deals detail page, all culminating in user transactions.

Through multiple iterations, I diligently applied best UX/UI practices to craft the HiFi prototype screens. Upon approval, I facilitated the dev handoff and collaborated with developers, clients, BAs, and project managers to ensure alignment between design and functionality.

Challenges
Using existing site components in Drupal altered the visual outcome from the intended design. I collaborated with BAs, project managers, clients, and developers to make necessary adjustments within the constraints.

Lessons Learned
It’s crucial to work closely with developers and clients early in the process, iterate frequently, and conduct regular testing.